My Favorite Analyses

Today we are resuming our “My Favorite Analyses” series which takes a deep-dive look at the most important and impactful ways to extract insights from raw data, enabling informed decision-making. In previous MFA posts we looked at the customer cohort chart (C3) and customer lifetime value (CLV). We are now introducing a third customer-focused analysis […]

In this installment of “My Favorite Analyses,” we explore Customer Lifetime Value, critical to understanding the value a customer creates.

In this installment of “My Favorite Analyses,” we explore the Customer Cohort Chart (C3), a powerful tool for analyzing customer behavior over time.