Customer Lifetime Value (CLV) is a crucial metric for understanding your customer base and their value to your business. It plays a significant role in developing personalized strategies that focus on maximizing value by identifying and investing in high-CLV customers. Pioneers like Peter Fader and Dan McCarthy have demonstrated the power of prioritizing customer value […]

Announcing new Google Career Certificates from GrowWithGoogle —training programs on Coursera to help job seekers across the U.S. learn skills for careers in Data Analytics, Project Management, User Experience (UX) Design, and IT Support and Automation in Python. No related experience or degree is required.